The Well HQ for schools

We want girls to keep active during puberty and beyond. 

Periods, body confidence, feeling like they don’t belong are just a few reasons why girls are dropping out of sport at twice the rate of boys, or aren’t fulfilling their potential performance.

The Well HQ for Schools

We want girls to keep active during puberty and beyond. 

Periods, body confidence, feeling like they don’t belong are just a few reasons why girls are dropping out of sport at twice the rate of boys, or aren’t fulfilling their potential performance.

Join the Women’s Super League, England Netball, British Cycling, British Equestrian and other NGBs who have followed our world leading programme to position themselves as sports which take a female-centric approach to athlete health, wellbeing and performance.

We want the school sporting system to be one where girls can thrive, whether they choose to participate for enjoyment or high performance. Yet, girls’ experience of sport is hampered because female-specific physical, emotional, and social factors aren’t acknowledged and supported well enough. In our experience, educators, students, and parents are committed to supporting girls to fulfil their full potential in sport, however, the thought of broaching topics like periods, and menstrual cycle, sports bras, changing bodies, pelvic floors and girls’ emotions, can feel intimidating and uncomfortable, particularly in the context of PE and sport.

The Sport in Her Shoes Schools programme covers 8 pillars that we believe create the infrastructure of a female-centred approach to sport and physical activity. The programme includes staff development, teaching resources, student empowerment activities and parent engagement sessions.

Subscribing schools will become a ‘Sport in Her Shoes’ school, which certifies that you have worked with us to enact positive change in girl’s sport.

Launching for 2024/25 academic year.

£1,500 annual fee.

What’s included
  • The CIMSPA accredited Well HQ Puberty Course for essential staff development (up to five licences)
  • Sport in Her Shoes community access, with engagement activities
  • Teaching resources
  • School resources
  • Student empowerment activities
  • Webinar series for staff, parent and student development
  • Exclusive offers with our partner brands
  • Use of the Sport in Her Shoes logo on your website and marketing materials
Email our education team

What we offer

Challenging the status quo

An important starting place to reflect on current culture and climate when it comes to girls and sport.

Menstrual Cycle

Because it’s more than just a period. Learn how hormones affect us physically and emotionally, how our cycle can be a superpower, and how to manage troublesome symptoms.

Female Centric Nutrition

What does healthy nutrition for girls look like? Learn why food is the magic ingredient in health and happiness, what Relative Energy Deficiency in Sport (RED-s) is, and how to fuel to support training and performance.

Her Body at Work

Girls are far more likely to have a joint injury than boys during and after puberty. They’re also twice as likely to suffer a concussion. Learn why this is and how to reduce risks.

Pelvic Health

An overlooked epicentre of the female body, yet we don’t teach it. Why? Learn the pelvic floor – what’s normal and what’s not and how can we build pelvic health that’ll support her through life.

Breast Support

Four in five women are in the wrong-sized bra, yet it’s so important for breast health, comfort during exercise, and performance in sport. Design, sizing and optimal support – let’s learn bras and sports bras.

Female Mindset

How do females process emotion, manage stress, derive confidence, build motivation – and why do girls and women make such good leaders? This is how we create female leaders and environments where she can thrive.

Coaching Girls

Why do girls drop out of sport during puberty and what are the barriers to participation? This is how we design clubs, environments and coaching to ensure females belong – and fulfil their potential.

Additional services

Activation events

E.g. Sport in Her Shoes Days – tailored to your School, your students, your needs, your timetable.

A full day of talks and workshops to promote Girls in Sport and educate young females and establish a culture where they work with, rather than against, their changing bodies.

Talks and workshops to students

Between one-two hours per talk / workshop.

Delivered in any topic areas to empower girls with knowledge about their female body so that they can remain active and fulfil their potential for participation or elite performance.

Talks to others in the School Community

Boys, parents, teachers, pastoral team, support staff, pupils.

The wider the messaging and understanding in the community, the more likely girls will feel they truly belong in sport. Talks can be delivered in specific topic areas as stand-alone or as part of an activation event.

Email our education team

The Well HQ are doing incredible things – they’re putting the research in the gaps in knowledge and resources in full view. The atmosphere was genuinely so positive and it really resonated with everyone who was there.

Stephanie Pride, Director of Sport and Exercise at Highgate

Baz and Dr Emma addressed the taboos around the subject of periods and bras and have given us the confidence to start to normalise discussions around these areas within our school.

Emma Jones, Assistant Director of Sport (Operations) at The Perse School

I just wanted to say thank you. Periods and puberty have, over the past year, contributed to my dialling back on sport. This has really motivated me to start getting back to the level I was at before.

Joyce, Y13 student

The conference was absolutely incredible! I was shocked by how little I knew … I think we all just sort of assumed this was something we had to put up with as girls; but I feel empowered by the new knowledge and am excited to be a part of the coming change.”

Catherine Y12 student

It was one of the most informative and arguably most important talks I have attended at school. It really opened my eyes to the things that we have passively accepted as normal and focused my mind on educating myself to better support my girls.

Parent

Say Hi!

Got a question? Want to work with The Well HQ? Drop the team a note through the form below and we’ll get back in touch ASAP